Dec. 19, 2017
Presenting the outlook of Toyo Tires brand & Nitto brand to customersExhibit at “Tokyo Auto Salon 2018”
Toyo Tire & Rubber Co., Ltd. (President & CEO: Takashi Shimizu) will showcase tire brands for both Toyo Tires and Nitto at the Tokyo Auto Salon 2018, held at Makuhari Messe (Nippon Convention Center, Chiba City) over three days, from Friday, January 12, 2018 to Sunday, January 14, 2018.
The booth design has been updated from previous years, to show off the Toyo Tires brand, which supports “true performance” in this immersive and vibrant space. From authentic American pickup trucks, to European sports cars made for racing and SUVs, this display is a lineup of vehicles not usually seen in Japan, and will fully showcase the strong and attractive features of the cars.
We will create a space for many people to come in contact with large-diameter tires that are unique to Toyo Tires, which are mounted on these vehicles to fully draw out the performance.
During this period, we have invited global rally driver Ken Block, hero of off-road racing BJ Baldwin, and Masato Kawabata of Team Toyo Tires Drift, who are supported by Toyo Tires, and we plan to hold an interview in talk show format on the stage, as well as a demonstration run.
We have launched a dedicated website: http://www.toyo-rubber.co.jp/specials/TAS2018/english/
◇ Display Vehicles at Toyo Tires Booth
|Model||Tires mounted||Tire size|
MUSTANG (Ken Block)
|TUNDRA (BJ Baldwin)||OPEN COUNTRY MT-R||39×13.5R17|
|FORD F-150RAPTOR||OPEN COUNTRY R/T||37×13.5R20|
|AUDI TTRS||PROXES RR||295/30R19|
|RANGE ROVER SPORT||PROXES T1sport SUV||285/35R23|
|BMW M2||PROXES Sport|| F: 255/35R19
◇ Display Tires at Toyo Tires Booth
|PROXES Sport||275/35ZR20 (102Y)|
|PROXES Sport SUV (Not released in Japan)||285/35R22 106Y|
|PROXES CF2 SUV||225/55R19 99V|
|PROXES C1S SPEC-a||245/40R19 98W|
|PROXES R888R||285/35ZR20 (100Y)|
|PROXES RR (Not released in Japan)||295/30R19|
|OPEN COUNTRY M/T (Not released in Japan)||37X1350R20 127Q|
|OPEN COUNTRY A/T+||285/50R20 112H|
|OPEN COUNTRY R/T||37X1350R20 127Q|
|OPEN COUNTRY U/T (Not released in Japan)||285/60R18 116H|
We will display vehicles that will compete in the rigorous American off-road race running over rough roads (King of the Hammers, KOH), as well as vehicles such as “the Dodge Challenger”, featured in the film “The Fast and The Furious”, that calls to mind the unique features of the American car.
We will also present “Invo”, the leading example of Nitto brand’s Luxury Sport Ultra High Performance (UHP) tire that achieves both ride comfort and quietness, “Terra Grappler”, a large-diameter tire for SUVs that performs in wet and dry conditions in all weather conditions over various terrains, as well as those which were released in the Japan market of February this year, such as the UHP tire “NT555 G2” and SUV tire “NT421Q”, all of which reflect the rugged yet luxurious world of Nitto.
Nitto focuses on the North American market, and it is evaluated as a high-quality tire brand that combines an inventive and cool pattern design with the advanced technologies of Toyo Tire & Rubber. In the Japan market, we also offer many tire product lines for SUVs, luxury sport UHP, and comfort.
◇ Display Vehicles at Nitto Booth
|Model||Tires mounted||Tire size|
|Vehicle for US off-road racing|| TRAIL GRAPPLER
(Not released in Japan)
|Dodge Challenger||INVO|| F: 285/35R19
◇ Display Tires at Nitto Booth
|TERRA GRAPPLER||265/50R20 111S|
■ “Tokyo Auto Salon 2018” Overview
|Dates||Friday, January 12, 2018 – Sunday, January 14, 2018|
|Venue|| Makuhari Messe, International Exhibition Halls 1-11 & Event Hall
(Nippon Convention Center/2-1 Nakase, Mihama-ku, Chiba-City, Chiba Prefecture)
|Booth||Toyo Tires: Hall 1-127, Nitto: Hall 6-613|
For more details about this event, please visit the official site: http://www.tokyoautosalon.jp/2018/en/
TOYO TIRE & RUBBER CO., LTD. CORPORATE COMMUNICATIONS PLANNING
Hyogo Head office Telephone: +81-72-789-9100 Facsimile: +81-72-773-3272
Tokyo office Telephone: +81-3-5822-6621 Facsimile: +81-3-3865-2240