HOME > ABOUT TOYO TIRES > CORPORATE PHILOSOPHY AND BUSINESS STRATEGY
The Toyo Tires Group has formulated vision 2020, which defines our vision for the Toyo Tires group in 2010.
We also launched a plan, Mid-Term Business plan '11 in which we identified our goal for the first three years of the period leading up to 2015.
TOYO TIRES is working based on our company philosophy "A Commitment to creating new value through innovation in advanced, propriety technologies."
Corporate Philosophy
![[Corporate Philosophy] A commitment to creating new value through innovation in advanced, propriety technologies.](../images/company/vision_img01.jpg)
Vision 2020
!["Vision 2020" [For our business as a whole] The company that has strong presence with distinctive technologies and marketing strategy with customer-oriented perspective [For the relationship with stakeholders] The company which is trusted in the society, and in which each employee is keen to fulfill its corporate social responsibility [The corporate culture to pursue] The company rich in imaginative freedom, challenging spirit, energy and vitality](../images/company/vision_img02.jpg)
2011 Mid-Term Business Plan
!["2011 Mid-Term Business Plan" [Basic Policies] Transparent management / Technology-oriented management / Fast-track worldwide growth [Basic Strategies] Concentrate management resources into growing markets and strategic business areas / Establish business models for increasing profitability / Create new demand with unique technologies / Address continuous corporate innovation](../images/company/vision_img05.jpg)
